Here’s his email to Mike Cantlay, Chair of SNH:
Good morning Mr Cantlay,
I hope you are well.
I write with reference to the licensing of the raven cull. I’ll keep it short, I imagine you’ve had a fair few emails about this.
If you had asked a team of the very best PR executives to come up with a plan to incinerate the last vestiges of credibility, to banish any dwindling reserves of integrity and to destroy any remaining trust between conservationists and SNH, then it’s my bet that they would have suggested this. Top work.
As it stands the already beleaguered reputation of SNH lies in bloodied tatters, and, whilst I am not a PR person I would suggest that to reverse this ill judged and ruinous decision – as quickly as possible – would be a jolly good idea.
Yours
Chris Packham,
Conservationist
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